marketing strategy


We provide change management services that are highly effective in realigning business operations for optimum performance and if necessary, achieving complete paradigm shifts in corporate strategies.

Marketing Strategy  :  Market Research & Industry Analyses

Industries We Serve
  • Adhesives & Sealants
  • Aerospace
  • Automotive
  • Building Materials
  • Chemicals
  • Construction Products
  • Food & Beverage
  • Inks
  • Material Sciences
  • Paint & Coatings
  • Personal Care
  • Pharmaceuticals
  • Plastics
  • Polymer Sciences
  • Printing Industries
  • Private Equity

Orr & Boss evaluates the important trends and driving forces that influence corporate strategies and the profit potential of an industry. This includes:

  • Characterizing and sizing market segments or entire industries
  • Performing value chain analyses
  • Evaluating the changes in customer requirements
  • Determining the likely impacts of new market entrants
  • Forecasting market and economic changes
  • Assessing the effects of technological advancements
  • Evaluating the impacts of pending regulations